Taking Paul Hamlyn Foundation’s website to the next stage

Public Life has recently transformed Paul Hamlyn Foundation website to meet new strategic objectives.

Having created PHF’s previous site over four years ago, PHF turned to Public Life again to take their online presence to the next stage. PHF wanted to shift the emphasis of their site away from describing their programmes toward a much more active process of dissemination.

Like most charitable foundations, PHF faces a dilemma: how can you avoid excessive self-promotion but, at the same time, get the word out to the right people about the work being done and the lessons being learned, in the interests of supporting social change?

Our new website for PHF aims to answer this question by providing clear showcases for current work and thinking. It also the site’s visibility to search engines with regularly changing content, news feeds and a search optimisation strategy.

This work, coupled with increased offline activity from PHF’s new communication’s manager, has produced a more than 10% increase in site traffic over the previous year.

Public Life worked with PHF to re-architect and re-skin their old website to create  a refreshed and more strategic presence, while preserving a much-loved online brand.